Visual Communication: Rachele Riley’s New Mappings of History, Space, and Place
by Ali Mcghee
Artist, graphic designer, and academic Rachele Riley’s path through the development of her craft has meandered through locations as varied as Germany and VCU (where she went to school for design), Washington, D.C., the Piedmont of Western North Carolina, and the blasted zones of Nevada Test Site. The designer of Holler’s distinctive, award-winning logo (more on that in a moment) currently teaches at UNC Greensboro in the New Media and Design Program, where she spends time creating–and teaching others to create–distinctive, carefully designed visualizations of personal and brand identity. She also dives deeper into questions of being and becoming in her own art-making and her research, which concentrates on data visualization and its relationships to landmarks and violence.